Following the immense success of Lowbrau Bierhalle, the owners of the popular downtown Sacramento eatery reached out for help with branding, signage and artwork for a sister project: Block Butcher Bar. A mashup craft cocktail lounge and butcher shop, Block provides Lowbrau with in-house meat production and a second space for patrons that is more intimate and personal.

Contrasting the quirky shenanigans of Lowbrau, Block is the darker, sexier and more mysterious sibling. Featuring live butchery in-house and a massive selection of whiskey from around the world, Block is the spot to be for craft charcuterie and cocktails in Cowtown. Together the two spaces compliment one another beautifully, and we’re proud to have had a hand in both.

A ton of art went in to Block. The centerpiece is a large portrait we call “Our Lady Block” that we had painted (see more here) by our good friend Harrison Freeman, whose work you should check out here. To compliment his piece, we had a paintathon of sorts, cranking out a bevy of complimentary pieces. See some progress from that, here.

Block Butcher Bar

Project categories: Art, Identity, Illustration, Josh, Packaging, Signage, Space, Web, Work, Zach

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